A MONTHLY CONTENT CREATION RETAINER FOR COACHES AND SERVICE PROVIDERS

Hand over the content side of your business to focus on your true passion.

Instagram carousels with captions, blog posts, Substack posts, email newsletters all with a strategy included. Written, optimized, and ready to publish each month.

BOOK A CHAT

Your business cannot rely on only one channel. It needs to be adapted and amplified across multiple.

I noticed something across the personal brands I worked with: they didn't need help with one piece of content but needed help with the whole content side of their business.

Their blog wasn't talking to their Instagram. Their Instagram wasn't feeding their Substack. Their email list was getting one nurture post a month if they remembered. Each piece felt like a fresh decision. The whole thing felt like a second job they'd accidentally given themselves.

So I built The Content Studio. One retainer that handles all of it — blog, Instagram, Substack, email — built on one strategy, in one voice, working as a system. You publish the content and I do take care of the rest.

BOOK A CHAT

You may need the CONTENT STUDIO

If any of these sound familiar

01

You're running content across multiple platforms but none of it feels coordinated.

02

You've tried hiring writers per piece, but it's exhausting to brief them every time and the work never quite sounds like you.

03

You've considered hiring an in-house writer or assistant but the cost and management feels like more than you want to take on right now.

04

You want to take a holiday without your content stopping.

THIS MIGHT NOT BE FOR YOU IF:

✓ You only need help with one piece of content (that's The Findable Blog or a one-off post
✓ You want a strategy plan to execute yourself (that's Content Direction)
✓ You want to write everything yourself and just need direction (that's Content Direction or coaching)
✓ Your business doesn't have a clear offer or audience yet — it’ll be best to get those nailed down first

The studio gets you this.

Minimum of three months retainer. Cancel anytime before research starts for a full refund. (More in the FAQ.)

FULLY CUSTOMIZABLE

Content Studio Retainer

ALL SOCIAL CONTENT + BLOGS + EMAILS PLANNED & WRITTEN FOR YOU

Predictable publishing, content side taken care of so you focus on your amazing work.

STARTING FROM:

$1997

You get:

→ Instagram carousels + captions — built around your content pillars and POVs, each one structured to be saved and shared

→ Keyword research for SEO + AI SEO — searched and optimized for SEO, AEO, and GEO

→ Blog posts — written using The Findable Blog Framework, optimized for SEO, AEO, and GEO

→ Substack posts — long-form pieces that build your owned audience and feed back to your blog

→ 6 email nurtures — for your list, designed to deepen connection and lead toward your offers

→ Strategy included — your content pillars, keyword research, voice principles, and direction are built and refined as we go

→ Topic suggestions — I bring options each month, you pick the ones you want

→ Two rounds of revisions per post

START YOUR RETAINER

How your Studio works?

The Content Studio is built on one principle: your blog is the source, everything else is amplification.

→ Each blog post becomes 2–3 IG carousels, 1 Substack post (sometimes), and a piece of email content.

→ Your IG carousels reinforce the same POVs each blog post argues for.

→ Your Substack lets you go deeper than the blog allows.

→ Your emails connect the pieces and lead readers back to your offers.

You're not running four separate content efforts, you’re only running one — with four different surfaces showing different angles of the same communication.

That's why it works as a single retainer with a single voice and a single strategy.

START MY RETAINER

Who’s doing the work!

I'm Anne-Marie and I run Dahlia Socials — a content and SEO studio for coaches and service providers who want their work to be found, remembered, and trusted (in that order).

Before this I spent a few years as a data scientist and picked up an MSc. in Financial Risk Management and Machine Learning at UCL. The technical brain helps the SEO stuff but the years of writing and rewriting my own positioning and many others helps more.

Before this, I spent a few years as a data scientist and picked up an MSc. in Financial Risk Management and Machine Learning at UCL. The technical brain helps with the SEO side. But the years of writing and consuming creative content (including a serious C-drama habit) is what made me the storyteller side of this work.

I get to use both — the analytical side and the creative side — to help personal brands communicate what they actually do. That's what makes the work feel like mine.

I work async (via messages/DM as you need me), and I force multiple zoom calls unless you specifically want one. The work speaks for itself — and I want working with me to feel like a relief for you.

Work With ME

**How we work together.**

01

Book a free discovery chat

We talk about whether The Content Studio is the right fit. If it is, I send you the contract and onboarding link.

02

Onboarding & strategy

You fill out a deeper onboarding form. Within 5 business days, I send you a walkthrough confirming your content pillars, voice principles, content + keyword research and the first month's plan.

03

Month one begins

I deliver your content in batches throughout the month. By the end of month one, you have enough pieces of content published or ready to publish.

04

Monthly rhythm

Each new month: I bring topic options, you approve, I write, you receive. The voice match deepens with each month.

05

Quarterly check-ins

Every 90 days, we check in on what's working, what isn't, and whether the strategy needs to shift.

What happens if I cancel.

You can cancel anytime by emailing me. It’s a three month minimum contract, no exit fees. This is to give the strategy enough time to start taking effect so we can see whats working well and what we need to adapt.

When you cancel:

→ The current month's content is still delivered (you've paid for it)

→ Future months stop automatically

→ You keep all the strategy work, and content I've already produced

→ You can come back anytime

Frequently Asked Questions

If yours isn't here, the chat or DM option is open.

ASK A QUESTION

Absolutely, If you want to start with fewer channels (just blog + IG, for example), get in touch — we can talk about a smaller starter package.
Most clients stay 6–12 months minimum. Content takes time to compound, and the value of the retainer goes up the longer we work together (voice match deepens, strategy refines, content library grows).
I send content in batches with clear approval needs. Most clients spend about 30–60 minutes per week reviewing. If you want a more hands-off setup, we can discuss it during the discovery chat.
Yes. If you need higher cadence (more blog posts, more carousels), or want to add things like LinkedIn newsletters or YouTube descriptions, we can build a custom package. Just ask.
Agencies tend to assign you a junior writer and a project manager. The work is templated, the voice is generic, and you spend half your time on briefs and revisions. The Content Studio is just me — one writer, one voice, one strategy. Lower volume than an agency, higher quality and consistency.
I can't guarantee specific results — anyone who guarantees content marketing results is overselling. What I can guarantee is the work itself: agreed pieces of content per month, built on a coherent strategy, in your voice, optimised for SEO/AEO/GEO where relevant.
Yes — that's how this works. Book a 15-minute discovery chat through the link below. If it's not the right fit, I'll tell you what is.